CauseConnect spearheaded the long-term development and promotion of visual artist Joe Bravo, best known for his iconic paintings on tortillas—a unique medium that reflects his Mexican heritage and personal connection to home and family.
Under the campaign title Che-cano, CauseConnect:
- Created, packaged, and booked the traveling exhibition BRAVO: The Tortilla Paintings of Joe Bravo, with showings in Hong Kong, California, and Utah
- Secured visual artist fellowships through the California Community Foundation
- Negotiated brand partnerships with Mission Foods, Dr. Pepper/Seven Up, Inc., and Tumaro’s Tortillas
- Provided strategic PR and marketing that led to widespread media coverage and global collector interest
Bravo is among the few artists in the world who paint directly onto real tortillas, transforming an everyday cultural symbol into a canvas for storytelling and identity. His works, often humorous and deeply personal, have helped expand the boundaries of what is considered fine art.
To learn more, visit: www.JoeBravo.net